Crayon Bits Blog

User Experience, Frontend, Code and Life

Day 48 - Google Ads Refinement

life UserBit entrepreneurship

Google or Facebook ads are a beast in themselves. I finally managed to spend some time understanding it. I have now created isolated ads for each feature and figured out how to connect analytics goals to conversion metrics on the ads to better track how the ads are doing.

Started working on team billing

Bulk of my day was spent on implementing team billing. It has only just begun but I need it in place so that I can start implementing team functionalities. My goal is to have this done in its entirety this week so I can focus 80% of my effort on marketing and acquiring people starting next week.


  • I need to polish the sidebar a bit
  • Project summary needs to be populated
  • Ability to assign colors to users/stakeholders
  • figure out how to do stakeholder findings
  • Offline capable
  • add description to sitemap nodes
  • Need to add several hooks for synthesis events
  • Export for question & answers
  • Implemented wordcloud for cross-case analysis
  • Export Synthesis
  • Security rules
  • Beta terms
  • Profile Page
  • Feedback Mechanism
  • Billing setup
  • Landing page graphics
  • Landing page implementation
  • Export for sitemaps
  • Implement Analytics tracking events
  • Demo Project
  • SEO improvements
  • Share Project
  • Persona Feature
  • Update Billing to reflect team
  • Implement team functionality
  • Implement team billing
  • Create FAQ Material
  • Figure out how to structure teams


  • Contact Dean - No Response
  • Contact Terran
  • Contact Rebecca round 2
  • Interview Terran
  • Interview Julia
  • Demo to Rebecca (scheduled for Sunday)
  • Set up a meeting with Logan set up for next Wed.
  • Set up Google Ads
  • Refine Welcome Email
  • Implement conversion tracking on analytics
  • Set up a meeting with Peter (scheduled for Wednesday)
  • Get Julia on-boarded (scheduled for Monday 4pm)
  • Go to design meetup with Logan (next wednesday)
  • Create Marketing Material
  • Get Rebecca on-boarded
  • Submit to betalist
  • Apply for intercom startup package
  • Get connected with Emily (Symphony)